We are pleased to announce that, during the fall of 2024, Plant Based Standard, the leading certification body for vegan products, has strengthened its team with two key appointments.
Anne Larsson has been appointed as the new CEO and will lead our efforts to further solidify our position in the market for certification of plant-based and vegan-friendly products. With her extensive experience in sustainability and business development, we look forward to Anne driving the next phase of growth and building upon the strong reputation of Plant Based Standard.
At the same time, Henrik Thollander has joined as the Market Development Director. Henrik will play a central role in shaping and implementing our marketing strategies, while also working to expand our offerings to more companies and consumers seeking vegan products that guarantee the highest quality and sustainability.
With these important additions, we are excited to continue our mission of being the leading certification body for plant-based products, helping both businesses and consumers make more conscious choices for a sustainable future.